The www

Since the World Wide Web emerged in the late 80’s as a military resource the word wide web means something more than just information or data. Thanks to Berners-Lee and Robert Cailliau, communication, digital commerce and the way we do business is changing today at a rapid rate.

For me...

A website in my point of view is like constructing a building. You need to strategize before implementing a website for your business. You need to be sure and have a clear picture. If your organizational goals does not align with the sites business logic the success of the web site is very unlikely.

The way…

Thousands of digital commerce businesses have many strategies when developing a website. Looking at Company’s like Google and Facebook they seem to be having a massive impact in the digital world. While having different business strategies, top-notch companies like these focus a lot on UX (User Experience). A website can be very much successful if UX concepts are applied methodically. Ultimately good UX leads to SEO success.

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Latest from the Blog

Social Media for Advertising
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“Social media is the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration (Target, 2012).” Examples: Facebook, Twitter, Linked In, Blogger, WordPress. Many research suggest that social media influence consumer behavior (Measurement, 2012). Peer pressure is … Read More

Content Strategy
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“Content strategy plans for the creation, publication, and governance of useful, usable content (UX Booth, 2014).” Content on a website can originate starting from the menu text to body text, blog post text, news text, product related text and may … Read More

User Experience … A real Experience?
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Think of the cup of tea you’re having at a very cozy coffee shop. Relaxing to the soft soothing music on your chair without a worry in the word. it’s great experience and a nice feeling right? Simply any product … Read More